-
Starbucks’ Colour-Changing Cold Drink Cups arrive in Japan, supporting the LGBT community
投稿日 2021年4月14日 22:00:57 (ニュース)
-
続・お知らせ。海外セレブゴシップ&ニュース
-
お知らせ
-
We spot the legendary dekotora Aki Kannon, dedicated to actress and singer Aki Yashiro
-
New Pokémon GU collaboration dresses all the family, including babies for the first time
-
How do European Cup Noodles taste to a Japanese palate?
-
We’ve been doing it wrong – Japanese genius shows us how we should all be making sandwiches【Pics】
-
The future is now with full face sunglasses
-
Natto-infused ramen is a thing — we tried it, we love it【Taste test】
-
Jellyfish and Halloween in perfect harmony at Sumida Aquarium event
-
Japanese toilet paper collection opens our minds as we open our butts
-
Aomori police on the lookout for man shouting unsolicited advice at kids about dating and ramen
-
Former Arashi members Sho Sakurai and Masaki Aiba get married… Wait, that didn’t come out right
-
Creator of Japan’s longest-running manga, Golgo 13, passes away, leaves fans one last gift
-
Crazy cheap cosplay at Daiso? How to transform into Dragon Ball’s Vegeta at the discount shop
-
7 Halloween-themed afternoon teas you won’t want to miss this year
-
Krispy Kreme Japan creates doughnut burgers that are a meal and two desserts all in one【Photos】
-
Get in the damn drift car, Shinji? Evangelion Tomika toy brings D1 machine home in miniature form
-
Demon Slayer Nichiren Blades ready for new duty: Slicing through your sweets as dessert knives
-
Man in Japan arrested for breaking into ex-girlfriend’s apartment to steal her Nintendo Switch
-
The Japanese Internet chooses the top too-sexy-for-their-own-good male voices in anime
-
First-ever Studio Ghibli x Russell Athletic range pays homage to My Neighbour Totoro
-
Super Nintendo World at Universal Studios Japan announces first expansion with new Donkey Kong area
-
Cup Noodle pouch satisfies our never-ending need for instant ramen
-
Retro Japanese train is our new favourite office space
-
How do Japanese fans feel about Netflix’s live-action Cowboy Bebop opening sequence?
-
We try Uniqlo coffee at first-ever cafe inside Ginza flagship store
-
The number of elderly people in Japan this year has yet again smashed multiple records
-
Mr. Sato broadens his home drinking horizons at Kaldi【Japan’s Best Home Senbero】
-
We try Japanese Twitter’s newest trend the Penguin Egg, end up hatching something very disturbing
-
Takoyaki makers surprisingly good at grilling meat for yakiniku too
Sponsored Link
New release helps to change the world…in more ways than one.
Japan may have been slow to join the crusade against plastic straws and disposable coffee cups, but now that they’re on board they’ve been going all out with reusable products, especially at Starbucks, where you can now get eco-friendly straws, tumblers, and even…colour changing cups.
While these cups were first released in the U.S. and Canada back in 2019, it’s taken a while for the coffeehouse chain to roll them out on a global scale, with the product appearing in the U.K. late last year, and now, in Japan from 19 April.
▼ The new product is called “Colour Changing Cold Cup Set No Filter“.
Here in Japan, the rainbow of colours appearing in the four-piece set is being used to draw attention to an important cause, with a portion of sales going towards the “Rainbow School Project” which delivers lessons about diversity and LGBT issues to junior and senior high school students.
▼ Each set of cups contains the following four colours: Orange; Pink; Blue; Green.
Sponsored Link
Once you’ve added a cold beverage to them, they instantly transform, with the body of the yellow cup turning green, the pink cup turning purple, the blue cup turning pink, and the green one becoming orange.
The cups were created to support the ethos of “living in your own way”, and whether you choose to use them at home or work, or outdoors at picnics, they’re sure to attract attention.
▼ The lightweight cups come with their own carry bag for extra convenience.
Each set also includes a colourful “No Filter” sticker, as the coffeehouse giant is aiming for “a world without filters“, saying:
“Without preconceived notions, assumptions, or prejudice, we warmly welcome and accept everyone, regardless of race, age, gender, role or employment status, disability, personal values, and want everyone to believe they are worthy.”
It’s a great cause to get behind, and at 2,860 yen (US$26.27) per set, the reusable colour-changing cups look set to sell out as soon as they go on sale online from 6 a.m. on 19 April.
Photos © SoraNews24
● Want to hear about SoraNews24’s latest articles as soon as they’re published? Follow us on Facebook and Twitter!
Source: SORA NEWS24
Sponsored Link
最新情報